Auckland’s Leading Social Media Marketing Agency
Elevate your online presence with strategic social media marketing.
Partner with the Leading Social Media Marketing Agency in Auckland
Take your brand beyond followers and likes and transform it into a thriving community with the transformative power of social media marketing. Dive deep into the authenticity and authority of your brand through highly targeted and ROI-driven campaigns.
Our expertise goes beyond generic posts and fleeting interactions. With our strategic approach, you’ll engage in meaningful conversations that deliver valuable insights into your customers’ interests and needs, all with the intention of driving revenue and growth for your business. We utilise the power of precision targeting to put your brand right in front of those who matter most – your potential customers.
As your go-to partner for social media marketing in Auckland, Digital Squad is here to level up your digital presence. We are committed to crafting cutting-edge advertising strategies that leverage the full potential of social media. Our team of seasoned advertising experts knows how to make every dollar count.
Partner with us and experience the difference of working with an award-winning social media marketing agency like Digital Squad.
Digital Squad | Auckland’s Leading Social Media Marketing Agency
- Winner of the 2018 SEMRUSH Australia/ New Zealand Search Awards in the B2B Marketing Category, held at the Sydney Opera House
- 2019 Australian B2B Awards -B2B Business of the Year (Finalist)
- 2019 Australian B2B Awards -B2B Marketer of the Year (Finalist)
- 2019 Best Finance Fintech Marketing Campaign
Australia/ New Zealand – SEMRUSH - 2019 Best Destination Marketing Campaign
Australia/ New Zealand – SEMRUSH - 2022 Winners of Best Integrated Marketing Company – SEMRUSH
SMM AUCKLAND
Unlock The Power of Social Media Marketing
DIGITAL REACH
81% of New Zealand’s total population is actively engaged on social media platforms. Unsurprisingly, marketers now use social media as their main method of advertising. They spend a significant amount of money to reach consumers on social media and are constantly thinking of new, creative methods to improve their social media advertising strategies.
MOBILE CONNECTIVITY
The accessibility of smartphones is one of the main forces behind the expansion of social media advertising. In Auckland, Approximately 6.54 million users access social media through their mobile devices.
TARGET DEMOGRAPHICS
The highest age brackets accessing social media in Auckland are people aged between 25 and 34. Coincidentally, this age group holds high-income earners with purchasing power.
ACCESSIBLE AUDIENCE
The global number of social media users reached 4.2 billion in 2021 and is projected to increase to 5.8 billion users by 2027. In New Zealand alone, over 5 million Kiwis can be targeted with social media marketing through Facebook, Instagram, and LinkedIn.
PRECISE TARGETING
Fine-tune your marketing efforts with options for both broad and granular targeting. With paid campaigns on social media marketing, you can choose parameters such as education level, homeownership status, life events, political affiliations, and degree of purchase intent, making it easier to target your ideal customer.
DAILY ENGAGEMENT
Kiwis devote an average of 2 hours to social media every day, making it a prime channel for brand engagement. The usage of social media has exponentially increased post-pandemic, especially for video content. This has been beneficial for businesses that engage in social media marketing.
Active Platforms
Auckland’s top three thriving social media platforms are Facebook, TikTok, and Instagram.
Our Social Media Marketing Methodology
In Auckland, Instagram stands out as one of the most prominent social media platforms. At Digital Squad, we offer invaluable insights into Instagram advertising costs, ensuring your social media marketing efforts are optimised. With a detailed and competitive audit, we leave no stone unturned, extending our expertise beyond Instagram to cover other social media platforms as well.
As a leading social media agency in Auckland, we recognise the importance of streamlining your social media marketing efforts. We practice benchmarking your business against competitors and utilise best practices to identify gaps with both organic and paid social media marketing. Our toolkit features cutting-edge tools and platforms that empower our team to monitor your social media presence seamlessly whenever, wherever.
Exceptional and engaging copy is the key to capturing your audience’s attention on social media. Our skilled copywriters work their magic and craft persuasive copy that speaks directly to your target audience, whether the goal is to entice, inform, or motivate potential customers to click and engage with your brand.
Visuals are an equally powerful tool in the world of social media marketing. Our creative team steps in to design captivating, eye-catching visuals that align seamlessly with your brand. From compelling images to engaging video content, we ensure your social media content stands out and leaves a lasting impression on potential customers.
Every top-tier social media agency in New Zealand understands the pivotal role of audience profiling in crafting effective social media marketing campaigns. Our solution is designed to help you uncover relevant communities, granting you a profound understanding of your target audience’s interests and behaviours.
All relevant artwork, copy, targeting and optimisation will be handled by us in line with your brand and messaging. All you have to do is see the numbers coming in.
Our detailed reports delivered to your inbox on a monthly basis highlight critical KPIs such as audience growth, engagement rate, interaction ratios, and more. These reports serve as invaluable benchmarks, enabling you to gauge your social media performance against competitors in the dynamic Auckland social media landscape.
SMM EXPERTS
Work with Auckland’s Leading Social Media Marketing Agency
Social Media Marketing FAQs
Social Media Marketing (SMM) is a digital marketing strategy that involves using social media platforms to promote and advertise a brand or business. It encompasses various techniques, including content creation, paid advertising, audience engagement, and analytics, to achieve marketing goals.
Auckland has a significant online population, with a high percentage of people actively engaged on social media platforms. Leveraging SMM allows you to reach your target audience effectively and tap into the potential of this vast online market.
Digital Squad stands out as a top-tier SMM agency in Auckland due to its strategic approach, experienced team, and track record of delivering ROI-driven campaigns. We offer in-depth audits, precise targeting, and creative content development to help businesses succeed on social media.
Auckland’s top three thriving social media platforms are Facebook, TikTok, and Instagram. These platforms offer great opportunities for businesses to connect with their audience through various content formats.
Audience targeting is crucial in SMM. It allows you to define and reach your ideal customers based on demographics, interests, behaviours, and more. This precision ensures that your marketing efforts are focused on those who are most likely to engage with your brand.
SMM enables businesses to engage with their audience through meaningful conversations, valuable content, and regular updates. By actively interacting with your audience, you can gain insights into their interests and needs, fostering a sense of community around your brand.
SMM can drive revenue and growth by increasing brand visibility, generating leads, and converting potential customers into loyal advocates. It also provides valuable data and insights to refine marketing strategies for better results.
Yes, SMM can be tailored to businesses of all sizes in Auckland. Digital Squad specialises in creating strategies that suit the unique needs and budgets of different businesses, ensuring that you get the most out of your social media marketing efforts.